Chameleon Adaptive Advertising Awarded Gold by the Digital Marketing Industry


ForestView, the Performance Marketing experts of the TDG, won three distinctions at 2016 E-volution Awards, event organized in Athens for the fifth consecutive year by Boussias Communication, Electronic Commerce, ELTRUN and Athens University of Economics, under the auspices of GRECA (the Greek E-commerce Association.

For the second year in a row, Forestview came home with the Gold Award for CPC Campaigns, this time for Psichogios.gr, the contemporary Greek e-bookstore using the latest digital marketing practices from Forestview, while adding to its portfolio another Gold Award, for Innovation in Interactive Digital Marketing, with Chameleon’s Adaptive Advertising. Chameleon represents the future of data driven performance and dynamic remarketing, a proprietary solution optimizing the creative message.

ForestView took also a Silver Award at Redesign-Relaunch category, for redesigning AIG-Direct.gr, from a lead-generation to a fully transactional, direct insurance platform.

« Wining 2 Gold and a Silver award across categories is great news and comes as a result of all the hard work everybody put in during the year. Chameleon winning a gold award for innovation, is a testament to the dynamic optimization of personal messaging, coming out of our engineering teams.

Furthermore, being awarded 1st place for the second year in a row as PPC agency of the year, right on the heels of becoming a Google All Star Agency, means that our optimization mantra is delivering solid results for clients. Last but definitely not least, is the award for website design for one of our strategic partners. “Yes” creative, performance and innovation do go together, and this is what we will strive for in the next year. Thank you all! »

George Frangakis, Managing Partner ForestView

About ForestView
ForestView are the Performance Marketing Experts of the Think Digital Group. Founded in 2010, runs campaigns in over 25 countries and is strongly active in the EMEA region. Services cover Programmatic, Outbound and Inbound Marketing that improve campaign effectiveness and client profitability.

ForestView, is a certified Google All Star Partner, an awarded agency, a member of ΙΑΒ as well as the Greek Advertising and E-Commerce Associations. It has recently launched Chameleon, its own Adaptive Advertising technology that improves digital campaigns results, with dynamic personal messaging.